AMUSEMENT.NET » Projects

AMUSEMENT x SONIC

Thibaut Wychowanok — Sun, 13 Nov 2011 22:45:06 +0000

To celebrate Sonic 20th anniversary, SEGA partnered with AMUSEMENT team to produce “Sonic, Coming of Age”, an exhibition where creative minds expressed their vision of Sonic evolution from 1991 till 2011. The result is a surprising, high-end and varied set of pictures that will be published in AMUSEMENT n°13 amongst a 20 pages advertorial.

Exhibition.

The Amusement creative store had the privilege of hosting the tribute exhibition on the evolution of Sonic, from his creation in 1991 until today. “Sonic, Coming of Age” brought together a selection of works made by inspired artists, giving their personal take on the blue hedgehog and his universe. As many surprising and inventive visions.

Pop-up store

For the occasion, an exclusive window display as well as a pop up store offering original Sonic products were installed within the Amusement creative store’s space.

Publication

Following the exhibition “Sonic, Coming of Age”, AMUSEMENT decided to dedicate in its issue 13 a special 20pages article on the SEGA mascot. This exceptional issue features, amongst others, the collection of works created for the exhibition. The artists, Plastic Bionic, Jean Leblanc, Cory Schmitz, Barnaby Coote, Guillaumit and Alexis Raimbault, all gave a very personal and surprising interpretation of the hedgehog and his universe.

AMUSEMENT x Sonic

Thibaut Wychowanok — Sun, 13 Nov 2011 22:36:35 +0000

To celebrate Sonic 20th anniversary, AMUSEMENT dedicated a 20 pages advertorial in its 13th issue. Following “Sonic, Coming of Age”, an exhibition by AMUSEMENT team & SEGA where creative spirits expressed their vision of Sonic evolution from 1991 till 2011, this special issue features a special gallery of the works made on the occasion by Plastic Bionic, Jean Leblanc, Cory Schmitz, Barnaby Coote, Guillaumit and Alexis Raimbault. Have a look at the surprising, high-end and varied set of pictures in our gallery !

CITIES XL

Thibaut Wychowanok — Sat, 12 Nov 2011 17:59:51 +0000

HEAVY RAIN

Thibaut Wychowanok — Sat, 12 Nov 2011 17:57:02 +0000

PES 2012

Thibaut Wychowanok — Fri, 11 Nov 2011 23:30:47 +0000

Konami has once again taken over the store to offer journalists, bloggers and key people to try out the latest installment of the epic soccer video game, PES 2012. A testable version was previewed several months before the official release of the game, with commentary on the game’s evolution from the franchise’s European team leader Europe, Jon Murphy. The feedback from these digital team players? A lot of work put into the AI, a promising demo and a lot of goals scored!

THAT magazine

Abdel Bounane — Fri, 11 Nov 2011 23:29:10 +0000

With the very trendy Corry Kennedy behind the turntables making the dancefloor go crazy, AMUSEMENT’s creative store hosted the launch of THAT magazine, during Paris’s Fashion Week. THAT is a bimonthly magazine sharing AMUSEMENT’s love for the avant-garde and photography. The first issue is available at the shop. And the rest is history.

Le Cercle by Mark Gonzales & Benjamin Deberdt

Thibaut Wychowanok — Fri, 11 Nov 2011 23:28:57 +0000

In 2009, Mark Gonzales amused Paris with his circle-shaped skateboard installation. If you add to the equation photographs taken by Benjamin Deberdt, drawings added by the skater, an Australian publisher (Izrock), you get an indispensable book, Le Cercle, launched at the creative store event space on June 22 With our partner Asahi.

Kombat Tournament

Thibaut Wychowanok — Fri, 11 Nov 2011 23:27:11 +0000

The French Digital Entertainment Association recently held the “Granolity” tournament at the creative store event space. Participants got to fight their way through the latest installment of the Mortal Kombat series in order to win blu-rays of the Mortal Kombat movie, t-shirts or ripped-out spines. Your choice.

G-shock

Thibaut Wychowanok — Fri, 11 Nov 2011 23:08:41 +0000

The G-Shock 25th anniversary gave rise to a huge party at le Musée de l’Homme in Paris, where more than 4000 people got together to enjoy the various activities, entertainment and good music on offer. AMUSEMENT participated in its own way, bringing six arcade game machines full of classics from Street Fighter II to Space Invader. Besides, the collective Bllank also supplied us with an interactive installation, allowing illustrations to be drawn all over the huge museum wall with a simple wiimote.

PHILIPS

Thibaut Wychowanok — Wed, 09 Nov 2011 09:53:56 +0000

On the occasion of the launch of its ‘Fidelio’ iPhone and iPod dock range, the AMUSEMENT team published two press kits for the event : one dedicated to sound innovations and another to video ones. Thanks to a high-quality creative direction and writing, Philips products succeeded in reaching a large audience of journalists and influencers.

TRON

Thibaut Wychowanok — Mon, 07 Nov 2011 23:22:22 +0000

With the launch of the latest TRON Legacy, AMUSEMENT published a press kit full of exclusive content and interviews.

AMUSEMENT called on its wide network of artists, journalists and designers to emphasize the artistic direction of the event release. The construction of Tron’s unique universe was described over 30 pages for a result equal to fans’ expectations.

Capture the Future

Thibaut Wychowanok — Mon, 07 Nov 2011 10:18:45 +0000

In partnership with Orange for the event HelloDemain at the “Cité des Sciences et de l’industrie”, AMUSEMENT has invited five artists for the first geotagged exhibition ever: “Capture le Futur”. Among the artists whose works can be downloaded directly to your smartphone: Peter Vani, Guillaumit, Plastic Bionic, Shobo Shobo & the Creative Sweatshop. More information: here

Philips

Thibaut Wychowanok — Mon, 07 Nov 2011 10:06:57 +0000

On the occasion of the launch of its ‘Fidelio’ iPhone and iPod dock range, AMUSEMENT invited Philips to take over its store.

Bloggers, journalists and key celebrities were invited to discover the future of sounds and images by Philips. Philips’ Fidelio range and 3D screens – Easy4D and 3DMax – especially featured in the AMUSEMENT creative store over 4 days, along with Esee, the miniature digital video camera to take with you wherever you go… AMUSEMENT also produced a line of limited edition headphones : La Gaité Lyrique X Philips.

OWNI

Thibaut Wychowanok — Sun, 06 Nov 2011 15:38:08 +0000

Online news source OWNI came to AMUSEMENT to celebrate the launch of their first book “A true account: Wikileaks” that its author Olivier Tesquet (journalist collaborating also with Slate or Technikart) describes the book as a cliff notes all about Wikileaks. For several months, Olivier was able to follow and interview the activists of the organization.

To purchase the book http://shop.owni.fr/fr/43-wikileaks-a-true-account.html

Art contemporain nouveaux medias by Dominique Moulon

Thibaut Wychowanok — Sun, 06 Nov 2011 15:36:41 +0000

Dominique Moulon, collaborator from the magazine Musiques & Cultures Digitales and editor of the “Media Art” column in Images Magazine, has just launched his new book “Art contemporain nouveaux médias” at the creative-store. A comprehensive book that reveals trends in new media art and deciphers the work of the current digital creators. A contemporary work available at the store.

YAPOI (You Are Part Of It)

Thibaut Wychowanok — Sun, 06 Nov 2011 15:35:18 +0000

Enthusiasts of Free Culture met-up this June for the YAPOI (You are a part of it) festival, for a series of conferences, round tables, and awards around the theme of open source and open data. Meanwhile, the store creative was hosting workshops on free digital music and videos, before a cocktail with friends. To be a “part of it” too, go here.

Futur en Seine

Thibaut Wychowanok — Sun, 06 Nov 2011 15:32:33 +0000

AMUSEMENT is a partner of the “Future en Seine” festival, which took place in Paris from June 17 to 26th. In more than a hundred sites spread across the capital, the event allowed the public to imagine the future of creation around five main themes: the Future of Life, the Future of Music and Image, the Future of Creation, the Future of Communications and the Future of the City. With so much future, we could only join the event.

Grems

Thibaut Wychowanok — Sun, 06 Nov 2011 15:28:25 +0000

As part of the Gaité Lyrique’s Public Domain exhibition, Amusement’s Creative store welcomed street artist, Grems to paint the still immaculate white walls of the boutique. He did not just come armed with spray cans, but also with a selection of t-shirts from his brand USLE, which are featured in the store window for a few days, and the only place in Paris where the line is sold.

Sean Cliver

Thibaut Wychowanok — Sun, 06 Nov 2011 15:26:14 +0000

The illustrator Sean Cliver was at the creative store event space to sign his limited edition silkscreen “Charles Manson Brown”, as well as the latest edition of his bible on skateboarding art “Disposable: A history of skateboard art.” This prominent illustrator has worked on renowned boards for Powell, Blind and World Industries, collaborated with the legendary magazine Big Brother, and co-produced the movie Jackass. The serigraph was produced manually in 8 colors on Arches paper 170g, and available in 100 prints.

Artus De Lavilleon

Thibaut Wychowanok — Sun, 06 Nov 2011 15:25:05 +0000

Usually exposed in galleries, the artist has made a special exception to show some of his skate related work at the AMUSEMENT store. Co-founder of the concept store “L’épicerie” with Ramdane Touhami, a former member of Ill Studio, known for his illustrations of the life of JC/DC in the comic strip “The Integraal”, he has collaborated with magazines such as Tricks, Chill, Jalouse or Spray, and brands such as Levis, Yves Saint-Laurent, Nike and Crédit Cooperatif. You can currently discover some of his unique pieces at the creative store, including his fanzine, printed in only a couple dozen copies.