NAME: Collapsing cooling towers – video

AUTHOR: The Ecotricity company was founded by Dale Vince and is specialized in green energy innovations.

DESCRIPTION: Collapsing Cooling Towers is a video promoting the use of wind turbines instead the nuclear energy. If you watch the video, you will discover so many sleeping, drinking or talking chimneys…until they discover their imminent destruction.

LOCATION: You can find the video on Ecotricity website

AMUSEMENT RATING: 3 on 5. This video is a part of a new communication campaign recently launched by Ecotricity. In this campaign you can use an app on Facebook where your avatar can blame these chimneys for the nuclear waste, etc. Political message you say? Probably, but a very original one. The graphic designer who created this gem succeeded in personifying the chimneys of these nuclear monsters. We appreciate the original idea, and the cuteness of the towers. We even end up having some pity for the poor chimneys. But wait, weren’t they promoting their disappearance? WTF!

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